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Analytics
Reports a board can read in five minutes.
Analytics set up properly, then quarterly reports that say what moved, why, and what to do next. Client figures stay with the client.
What I set up
01
GA4 setup
Events and conversions that match what the organization actually cares about: joins, registrations, downloads and inquiries.
02
Quarterly social reports
Reach, engagement and growth by channel, with the posts that drove them and the plan for next quarter.
03
Website reports
Where visitors come from, what they read and where they drop off, written for people who don't live in dashboards.